Welsh Witch: Jade – A Female Distiller Using Feminine Energy to Spread Her Magic

Today we’re going to talk about the magic of feminine energy and how it has made the Wild Moon Distillery what it is today. The Welsh Witch herself, Jade, is a magical creator of luxurious high quality spirits, yes, but she is also a mother, a witch and an advocate for living authentically, speaking your truth and being one with nature. Jade not only attracts like-minded women, she is helping to spread the word of ancient witchcraft and Welsh folklore through her magical tipples and mythical branding.

When we asked Jade to share more about her experiences as a female distiller, she was keen to tell us of the struggles, rewards and dedication in takes in an industry which has been heavily skewed to male-run businesses for hundreds of years. Her recipes for the botanical spirits here at Welsh Witch Craft Spirits are inspired by longstanding Welsh traditions (such as the Bara Brith inspired Spiced Rum) and celtic pagan folklore (such as the Beltane Gin which has a flavour palette inspired by the Beltane rituals). This was her mission from the start: to redefine what it means to be a witch and why she is proud to be flying the flag for Wales and women. The soft, feminine energy brought to the Wild Moon Distillery is an excellent example of working in harmony with your dreams and spiritual alignment. Let’s have a look at some of the things that make the Welsh Witch so dedicated and inspired:

A team of feminine energy

Here at Welsh Witch HQ, Jade is surrounded by a lovely team of women who help to embrace and embody the ethos of the Welsh Witch and her vision. Jade managed to find these women organically, through various channels and have become an integral part of spreading her message; as if the stars aligned for these wonderful women to come together. Some may say that is the magic of a witch, attracting those who are aligned in their vision of spreading messages of love and authenticity. The Wild Moon Distillery most of the time is a one-woman band, so any help Jade can get from her magical marketing lady Mandy helps to take off some of that pressure, letting Jade focus on making her decadent spirits enlaced with tradition and magic. Sometimes, all hands on deck are needed, and Jade’s husband Sean steps in to assist with the magic too – the joy of this female-led distillery is about cultivating a strong community coming together to make the magic happen.

A mother first, distiller second

Of course, one of the main things Jade juggles daily is being a mother to lovely Aurora. Motherhood of course comes with its own challenges and joys, so on top of running an expanding business, being a mum is no easy feat. Often faced with the time constraints that come with having a young child, business deadlines and strict distilling procedures to follow, Jade sure has her hands full.

Then, there’s the inevitable mum guilt of working before Aurora starts school – there is always finding that balance between work and home life. We’re sure though, that Aurora will be very proud of her mama for the magic she is spreading through her products, her encouragement of authenticity and the homage to her Welsh roots.

Spreading the word about true witchcraft

Through her products and her work, Jade is trying to redefine what it truly means to be a witch. It should be an accessible form of spirituality that is available to anyone. There are many preconceived notions about witchcraft, but the most common one is of what being a witch entails: often people believe a witch is an old, sometimes angry, hag who is portrayed as an isolated figure. This is totally not the case; witchcraft, and witches, are about wisdom, living authentically with nature and honouring energies, cycles and traditions. Here at Welsh Witch HQ, we believe the magic is within you, and is not something to search for or acquire through buying certain things or books; you already have everything you need.

Jade believes that educating about the philosophies of witchcraft is so important, as we have lost so many traditions and ancient ways of thinking. Here on the Welsh Witch Journal, we often explore topics surrounding witchcraft, Welsh folklore and traditions, and energy healing, such as lunar cycles and the Wheel of the Year. If you’d like to know more, subscribe to our newsletter below so you don’t miss out on any posts, and we’d be delighted to have you along for the journey.

Here’s to another delightful year ahead of living with the seasons, spreading magic and honouring the nature that is all around us.

Cariad a goleuni,
Welsh Witch HQ x